Website Strategy and Design
Website Strategy – Define the website’s role within your broader marketing ecosystem. Align design, content, and structure with your business goals to ensure every page supports lead generation, brand messaging, and user engagement.
WordPress Website Development – Design and develop modern, mobile-responsive websites using WordPress. Focus on clean UI/UX, speed, and scalability. Includes setup, theme customization, plugin integration, and content structuring.
Mobile Optimization – Ensure your website functions flawlessly across all devices and screen sizes. Improve load times, mobile UX, and touch interactions for a seamless on-the-go experience.
SEO-Ready Design – Structure websites with on-page SEO best practices in mind, including clean code, optimized meta tags, alt attributes, internal linking, and schema markup where applicable.
Website Maintenance and Support – Provide ongoing support for updates, backups, security monitoring, and technical troubleshooting. Ensure your website remains secure, up-to-date, and optimized for performance.
Paid Media
Media Strategy and Planning - Develop cross-channel media plans aligned with business goals, manage budgets, and optimize performance based on data-driven insights.
Paid Search - Set up, manage, and optimize paid search campaigns (e.g., Google Ads) to drive targeted traffic and maximize return on ad spend (ROAS).
Marketplaces - Create and manage product listings, advertising, and promotions on online marketplaces, with ongoing performance analysis and optimization.
Performance Tracking
Search Engine Optimization (SEO) - Track keyword rankings, organic traffic, and visibility to measure SEO performance over time.
Search Engine Marketing (SEM) - Report on paid search campaigns with metrics like impressions, clicks, and conversion rates.
Organic Social Media - Analyze post reach, engagement, and follower growth across platforms.
Email Marketing - Evaluate email campaign performance by analyzing open rates, click-through rates, and audience engagement trends.
Data & Analytics
Data Analytics and Insights - Analyze website and marketing data to uncover trends, user behavior, and growth opportunities.
Dashboard Development - Build customized dashboards that visualize key metrics for easy, real-time performance tracking.
Conversion Rate Optimization - Optimize website design and content to increase visitor engagement and drive more conversions.
User Experience - Enhance site navigation, design, and usability to create a seamless and engaging visitor journey.
Website Audit
Website Crawl & Technical fixes- Perform a comprehensive scan of your website to identify crawl errors, broken links, and redirect issues, and implement the necessary fixes to ensure optimal accessibility and indexation by search engines.
On-Page SEO Review & Optimization - Optimize your titles, meta descriptions, headings, and keyword placement on key pages to improve relevance and rankings. placement.
Mobile & Page Speed Improvements – Analyze mobile usability and page speed, then apply fixes like image compression, lazy loading, or code cleanup to improve performance.
Content Review & Optimization – Assess your content for quality and keyword alignment, and make improvements such as rewriting meta content or adjusting on-page copy.